The Secret Little Agency

TSLA Stories

Reviving the Jingle

The radio jingle was never meant to die out. Not on Singaporean radio at least. So when we were approached to do something radio as part of our creative duties for Shell, we thought it had to deliver all the good vibes you used to hear in a well-produced jingle. Thanks to our friends at Song Zu in Singapore and Sydney we have been able to write, compose and direct the grooviest jingles that have had drivers humming along in glee instead of switching channels in annoyance.